I. EXECUTIVE SUMMARY

I. Executive Summary

II. PHILOSOPHY & THESIS

II. Philosophy & Thesis

III. THE IDEAL MEMBER

III. The Ideal Member

IV. THE NETWORK MODEL

IV. The Network Model

V. GEOGRAPHY & MARKET STRATEGY

V. Geography & Market Strategy

VI. HOUSE STRUCTURE & ZONING

VI. House Structure & Zoning

VII. MEMBERSHIP STRUCTURE

VII. Membership Structure